My Mark: 9/10
I read this book in Sept. 2019. A great reminder that you should always look back at the story you tell and do a better work at telling What it is For and Who it is For?
Plenty of useful tips.
“A little book with a very big message.
Your idea is worth a great story, well told.” — SETH GODIN
The path to success is littered with great ideas poorly marketed. Don’t let yours be one of them.
Make Your Idea Matter is a call to action for entrepreneurs, emerging brands & anyone with a great idea, who knows that to stand out in today’s noisy world they need to tell a better story.